CategoryBusiness

January 22, 2021 — For hungry freelancers, it can be hard to turn work away. But in the long run, saying no to a project that’s a bad fit will make you a better freelancer. This article will help freelancers and consultants think critically about when to decline an opportunity or request and how to do so assertively but kindly. Read more…

January 7, 2021 — Developing a Shopify app and being able to sell it are two different things. While you might be a very skilled app developer, that’s not always enough for Shopify merchants to decide to install a newly released and unreviewed app on their sites. If you want to give merchants a reason to install and use your Shopify app, there are four things you need to do. Read more…

October 13, 2020 — How can you convince your clients to make a faster (and easier) buy-in? With the help of a guided design exercise, Kelly Schummer explains how the Design Shopping workflow can help guide you throughout the design phases. Read more…

October 6, 2020 — In this article, we’re going to look at four ways that web designers can contribute to getting more policy disclosure pages read and terms actually agreed to. Read more…

September 28, 2020 — By designing digital product pages for smartphone users who are in that early discovery and research phase, your clients can make more money off of their products. Today, we’ll look at how this is done. Read more…

September 21, 2020 — In this article, Matt Saunders offers some straightforward advice on how you can become a more business-savvy web designer and take your practice to the next level. Read more…

August 25, 2020 — Customer needs should be one of the primary considerations when designing a website or landing page. Read more…

August 21, 2020 — A website earns a backlink whenever another website links to it. In this article, Suzanne Scacca explains why backlinks are so highly sought after in marketing, and why web designers should keep this in mind when designing websites for clients. Read more…

July 10, 2020 — Our latest book Click! How to Encourage Clicks Without Shady Tricks is one of our most creative — beautifully designed and filled with great strategies for increasing conversion without falling into the dead-end routine of dark patterns. Read more…

June 23, 2020 — The restaurant industry has begun to undergo a major digital transformation. Those that want to survive will need a website that can handle the new way of operating, which means they can no longer afford to hold onto that cheap website built years ago. Read more…