Typography talks the talk, to go along with the overall work’s walk, speaking volumes for the artist. This important design element surrounds people daily as they move through their routines, rarely taking notice. It’s literally everywhere. In advertising, product packaging, printed publications, graphic designs, and more. Accentuating and centralizing the overall theme of the design that it inhabits, communicating the message to the masses through creative inclusions in the work.
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Every now and again we take a look around, select “fresh” high-quality free fonts and present them to you in a brief overview. The choice is enormous, so the time you need to find them is usually the time you should be investing in your current projects. We search for them and we find them, so you don’t have to.
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If you are one of those people who work with fonts on regular basis, then choosing, comparing and analyzing fonts is a serious business for you. Font management is not always as easy as a walk on the cake. Font management issues like installing and uninstalling fonts, handling missing fonts, taking care of font conflicts always keep graphic designers and typographers on their toes.
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Ampersands have long been the character in a typeface with which typographers can indulge themselves. Sweeping curves, flirtatious finishes and bold statements - these are the things that make ampersands an exciting character to use and, better still, to design.
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Sometimes typography is all you need to communicate your ideas effectively. Graphics can support the type or type can support the graphics, but to deliver the message precisely, you need to make sure your type is expressive enough, your design is distinctive enough and the composition is strong enough. The results are sometimes crazy, sometimes artsy, sometimes beautiful, but often just different from things we’re used to. Thus designers explore new horizons and we explore new viewing perspectives which is what inspiration is all about.
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There are some basic approaches, guidelines and goals to consider when working with type on the Web. Overall, the medium of Web typography involves readability, accessibility, usability, and brandability. On the Web, these aspects function together to accomplish design’s goals of communication and user interaction.
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Handwriting seems to have lost some of its attraction over the last years. Nobody writes beautiful handwritten letters, and uses digital means of communication with smileys, abbreviations and standard lettering instead. And that’s a pity. Since handwriting is unique, it has a tremendous expressive power a standard lettering isn’t able to achieve.
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Typography is more than being legible and looking good. Among other things, effective typography manages to achieve two important objectives: a) to create an appropriate atmosphere and enable users to develop trust toward the site and b) to make sure visitors get the main message of the site and (if possible) become interested in the services offered on the site. Since written text is the most efficient instrument to communicate with visitors precisely and directly, the power of typography shouldn’t be underestimated.
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You can’t design without type. However, yon can use only type (or mostly only type) to create breath-taking designs. In fact, many graphic designers and artists take exactly this route to communicate their ideas through their works. The results are sometimes crazy, sometimes artsy, sometimes beautiful, but often just different from things we’re used to. Thus designers explore new horizons and we explore new viewing perspectives which is what inspiration is all about.
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The importance of typography in design can’t be overestimated. The accuracy, precision and balance of geometric forms can give letters the elegance and sharpness they deserve. Besides, elegant fonts can help to convey the message in a more convenient way. In fact, while there are many excellent professional fonts there are literally thousands of free low-quality fonts which you would never use for professional designs.
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