Badges often look the same. So… is it really necessary to budge? If you have a little, different conference, you need different kinds of things. Badges included. In 2013, at the first Kerning conference, Maurizio Piacenza was asked to design the official notebook: he ended up with a really typographic design for the cover and a funny pattern on the back. And an Easter egg on the cover. It was a really funny project, so when a member of Kerning’s organizing committee, asked him to design the notebook and some printed materials for Kerning 2014 he immediately said “Yes, let’s start!”.
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The vast majority of practices from the world of manufacturing have come to influence how things are done when designing and building software products as well. Lean thinking is one of the latest approaches software development companies have adopted to maximize value and reduce wasted effort and resources by breaking down an objective into a series of experiments. Approaches like design thinking tend to be lean by nature. There is a huge opportunity, however, to take this notion even further and align design to the new ways digital products are being built and improved on. Let’s look first at the current approach towards design and how it has an impact on the product.
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New tools have emerged to address the challenges of responsive web design. And there is that’s been a leap forward in productivity for the team that Richard Knight works with. Its name is Webflow, and it could be the solution to the problems you face with static design comps produced in Photoshop and Fireworks. In this article, Richard will explore the advantages of Webflow and how you can use it to build responsive websites today. He will take you step by step through the process of creating a responsive website layout for a real project, and identify Webflow’s advantages and where it comes up short.
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Smashing Mystery Riddles are little experiments that challenge us to come up with something new, original and a bit crazy—every single time. The ideas are usually a synthesis of the things we discover, stumble upon or try out ourselves—and oh my, they take quite some time to get right. The basic idea for the most recent riddle was simple: as usual, you have a series of animated GIFs containing clues. One animated GIF leads to another, and every animated GIF contains a key that have to be discovered. Once you uncover all the keys, you construct a solution and send out a tweet containing that solution. Doesn’t sound too difficult, does it?
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This article concludes the series on how to sell and profit from digital products. In this piece, Nathan Barry will be discussing more of the tactics required for a successful digital product business, and he hopes you’ll learn some valuable techniques to make selling digital products more profitable! Let’s jump in.
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To celebrate the launch of the SmashingConf Whistler, our very first conference in Canada, we’ve prepared a yet another riddle, and of course this time it’s not going to be any easier! How does it work this time? Below you’ll find the first of a few hidden animated GIFs that contain a secret Twitter hashtag. Once you’ve reached the last level, just tweet out all the hints in one single hashtag to @smashingmag on Twitter! Let’s get to business. Are you ready?
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To celebrate the launch of the SmashingConf Whistler, our very first conference in Canada, we’ve prepared a yet another riddle, and of course this time it’s not going to be any easier! How does it work this time? Below you’ll find the first of a few hidden animated GIFs that contain a secret Twitter hashtag. Once you’ve reached the last level, just tweet out all the hints in one single hashtag to @smashingmag on Twitter! Let’s get to business. Are you ready?
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The method of pitting two versions of a landing page against each other in a battle of conversion is called A/B testing, and it lets you test two entirely different designs for a landing page or you can test small tweaks, like changes to a few words in your copy. Running A/B tests on your website can help you improve your communication with visitors and back up important design decisions with real data from real users. With the multitude of tools available, split testing has become easy for even non-technical people to design and manage.
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Instead of having a 10 to 20% profit margin like many businesses, Nathan Barry had an 85% profit margin in 2012. That actually could have been much higher, except that he spent some money on equipment and hiring freelancers. After creating each product, he has only 5% in hard costs for each sale. And the product can be sold an unlimited number of times. In this article, Nathan Barry will show how to profit from selling digital products.
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The reason why app store reviews aren’t as effective as they could be is that they’re a one-way conversation, asking the user to say something positive to everyone else. There should be something better, something more conversational. In this article, Joshua Mauldin will investigate the various tactics of prompting for app reviews and ratings and how to make them better. He’ll also talk about how to ask users for feedback in a way that benefits everyone. Getting feedback on your app is important. How else can people tell you that your app is doing well or poorly?
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