Context is a critical component of effective messaging. Danny Iny brings us the 6 + 1 model that involves information that AIDA lacks. Ready to dive in?
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The path of every project will be unique, as will be the conversations that guide it. What we can do, however, is plan for more productive conversations, using approaches such as the ones Darren Gergahty explores in this post, to guide the process along.
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Has the @ symbol lost its meaning as an address, and instead become the signifier of a Twitter name? Felicity Evans believes that we need to reconsider our approach to email and understand that it can be a powerful tool when leveraged correctly.
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Marshall McLuhan’s phrase sums up that the medium through which we choose to communicate holds as much, if not more, value than the message itself. Jason Gross shares why understanding the meaning behind this theory revolutionized the way he approaches Web design.
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Sue Smith goes through a few tips and techniques that can make working with other people’s code more productive. Whether you’re a software developer or a Web designer who does a bit of coding from time to time this article offers you ways to learn to see unfamiliar code as an opportunity.
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Cassie McDaniel goes through what designers and developers have in common to think better ways to collaborate and work together. Elegance and efficiency, teachability, and more.
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As Web craftsmen, we are living in exciting times today. The frenetic pace of evolution in our industry has created remarkable opportunities for our work.
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Sam Barnes shares some tips for maintaining project productivity and momentum when working with clients. Whether you are a freelancer or run a digital agency, learn to get the client management right from the beginning.
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As designers who deal with clients, we all have to face one situation, no matter how difficult and uncomfortable, and that is guiding the client to accept that your design is perfect. Now, you already have the project, so this is not a matter of convincing them to pick you for the job. This is about getting them to see that your design satisfies their requirements and contains everything they want. We all have to take on this role of virtual tour guide and lead them through the project’s twists and turns, ensuring that the best interests of the client and website are served.
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If you are running a design agency, your job is very likely to combine business development, graphic design, technology and user experience design: a basketful of very different fields. When dealing with clients, one faces the challenge of clearly and effectively communicating the goals and results of the work done in these areas. In this post, we’ll provide you with some ideas on sharing information and knowledge with developers and clients — a couple of tips and tricks we’ve learned from our own experience.
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