Wouldn’t life be so much easier if we didn’t need to get other people to buy-in to our work? Unfortunately, it doesn’t work that way, especially in digital. What we do involves so many different disciplines working together. We have to get the support of colleagues, stakeholders and management. In this article, Paul Boag will show you that there are things you can do to make life easier. We begin, by planning ahead.
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You can facilitate kickoff meetings to improve shared understanding of a project’s goals and potential challenges. You can facilitate presentations to elicit more productive questions and feedback. Even impromptu discussions and group whiteboard sessions would benefit from better facilitation. In this article Brian Frank focuses on developing the soft skills to feel more comfortable facilitating UX design, research and strategy sessions. You don’t need to be a full-time facilitator or leader, or even a designer. These skills can be used by anyone in any role to inject more productive collaboration throughout their design process.
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Building a genuinely helpful and attractive chatbot is still a challenge from a UX standpoint. While chatbots can be a great tool for creating more personalized customer experience, conversational design still have certain limitations. There are clear cases when a conversation can help or hurt the UX. Before building a chatbot for your business, you should clearly define its purpose and the exact value it could bring to the user. Teach the bot to do one thing extremely good, such as delivering weather forecasts or introducing the company’s scope of service before experimenting further with more advanced features.
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Is chatting actually good for bots? Early user reviews of chatbots suggest not. How “chatty” your chatbot should be will depend on your users’ mental models of chatbots and the goals and needs your chatbot fulfills for them. Problems occur when designers do not decide up front who their audience is, how the chatbot fits into their business or brand strategy, what domains the chatbot will and will not cover, and what a successful experience should look like. Gizmodo writer Darren Orf describes Facebook’s chatbot user experiences as “frustrating and useless” and compares using them to “trying to talk politics with a toddler.” His criticisms are not unfair.
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Design critiques are an important part of any product exploration. A good design critique is meant to explore the design, find where it is working and where it could be improved. If done well, design critiques allow everyone on the team to feel as if they have been heard and allow clients to give valuable feedback. In an agile environment, you will often have coders, project managers, product managers and people from other disciplines sitting in to give feedback, and you need to know how to quickly get them up to speed on the expectations if you want to get anywhere fast.
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Andy Budd is a firm believer in cross-functional pairing and thinks that some of the best usability solutions emanate from the tech team. However, at some point the experience needs to be owned, and it shouldn’t be owned by the last person to open the HTML file and “touch the truck”. If designers are happy for developers to “own the code”, why not show a similar amount of respect and let designers “own the experience”? After all, collaboration goes both ways. So if you don’t want designers to start “optimizing” your code on the live server, outside your version control processes, please stop doing the same to their design.
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When developers are expected to work in a corner until needed, that isolation from the design process prevents them from crafting the end product just as much as the designers themselves. The person who ultimately pays is the user. Whether you’re a developer, designer, or in another role, our mindsets need to change; we want to provide the best products for our users. Design decisions aren’t the sole responsibility of the design team. Decisions made during the design stages have far-reaching consequences that affect the entire project. A representative of each area, especially development and design, should be included when project-critical decisions are made.
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Leadership is not a dirty word. It’s not about ditching collaboration. It’s not about commandeering the room and shelling out mandates. Leadership is a natural, normal human craving. For a group to succeed — for design to succeed — someone has to establish a vision, a goal, a destination, and help the team get there — inspire the team to get there. In this article, Robert Hoekman Jr will look at how to run a kickoff and how to get yourself into a positive position in which you can steer the ship, rather than crash it into the dock.
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Lyndon Cerejo spoke with Amit Murumkar about his journey with Canvsly over the past three and a half years. Canvsly helps parents capture and store their children’s artwork for posterity. Amit independently funded the iOS app for two years until it became self-sustaining, and he experimented with different monetization strategies until settling on revenue-sharing from services. The conversation excerpts that follow highlight ten lessons for first-time app entrepreneurs, which I hope will be helpful for readers who are considering a similar journey.
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We often want information on what users and potential users of our designs think and how they behave in the context of where they will use our design. Intercepts allow you to engage users in a variety of settings to collect data to inform your design. In this article, Victor Yocco shares a method to design and carry out effective intercepts as part of your user research. You can use the steps and information provided in this article in your own process for intercepting users!
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